Alfred E. Neuman (6/11)

Alfred E. Neuman

Alfred E. Neuman

Occupation: Magazine mascot

Election years: 1956 to present

Economic platform: “What—me worry?”

Mad magazine’s perpetual cover boy made his first run for the presidency in December 1956, pitting himself against Dwight Eisenhower and Adlai Stevenson, as a write-in candidate. (He was a little late; the election happened in November.) Undeterred, he has returned repeatedly since. Among his campaign slogans: “You could do worse, you always have!” See also: Mad Magazine Reportedly Shutting Down After 67 Years.


Written by Gustav Michalon

Gustav Michalon is a contributing writer of Toons Mag. He writes about cartoons and cartoonists.

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